Using an Ad-blocker will charged you by Publishers


As you know better that advertising is a big part of an online publisher’s revenue for various reasons. Most of us depend on ad revenue for keeping our blogs and online publications rely on the users to click on the ads to pay the bill. In this article we are going to tell you about the publishers who will charge you by using an ad-blocker.

Upcoming Software Update

The senior vice president of the Ads and Commerce has published information about the upcoming software update. He wrote that the majority of online content creators fund their work with the help of advertising. It means that they want the ads to be useful, compelling and engaging one that should be interesting and the people interact with them. To be honest, it’s too common most of the people encounter the annoying ads on the web like having awkward music. It also force you to wait for 10 seconds.

This is such a kind of frustrating experience that can lead some people to block all the ads. However, this is a source for content creators, journalists, web developers and videographers who depend on ads to fund their contents.

What does Google want?

Google is trying to develop a better web for everyone to make the online ads more and better. As a result, the popular web browser will start to block such ads that includes owned or serving by Google. According to the Better Ads Standards, the advertisement formats like pop-ups and auto-playing ads with audio will be blocked by the future versions of Chrome.

You know better how it’s frustrating to enter a website and with a few seconds in. After that you find various pop-up that interrupts your browsing experience. We are not interested in ads the way they impact negatively on your browsing experience. Most of the people are using ad-blocking software that cost the entire industry. In 2015, it was a massive loss of $21.8 billion, which is highest amount of money than some industries worth.

Coalition for better ads

Google is trying to create changes for all the publishers on ad blocking by joining the coalition for better ads. This is a group that focuses how publishers can improve the web browsing experience for users that are based on data driven result. Moreover, Google has launched a beta program by name of “Funding Choices” which is available in North America, U.K., Germany, Australia, and New Zealand. With the help of this program, publishers can show a customized message to the visitors using an ad blocker, inviting them to either enable ads on site or pay to remove all ads on that site.

In the future more other countries can be added to this program as they continue their beta. You might see more other sites that are now including this feature for such users using an ad-blocker. By using Better Ads Standards, Chrome will block ads for users from websites which are not sufficient according to the rules.

Finally, Google plans to add its ad blocker to both the desktop and mobile versions of Chrome next year. This is our information about the annoying ads that will start to block next year. For further information you can visit to our website at WWW.INTERNETSEEKHO.COM